Grupo Axo to bring about foremost French belle marque

Sephora Americas announced that it has signed a dump bet settlement with Grupo Axo to begin a retail self-assurance in Mexico, bromide of the most high-level and well-developed redolence and cosmetics markets in Latin America.

Sephora, which is owned about world security boss LVMH Moet Hennessy Louis Vuitton, and Grupo Axo, a vital partaker with more than fifteen years of episode in the Mexican merchandise, will about operations with two collection openings in the defective half of 2011 and impressive additional store openings targeted each year thereafter. This intersection broach replica burberry handbags another signifies Sephora’s development intent in the Latin American retail, following LVMH’s gain of a best part leash in Walking papers’s, the greatest online retailer of fragrances, cosmetics and toiletries in Brazil, earlier this year.

This contract between Sephora Americas and Grupo Axo capitalizes on the strengths of both companies, combining Sephora's extensive suffer in the wide-ranging bouquet and cosmetics market with Grupo Axo’s know-how in the vital and commercial development of renowned brands in Mexico. Founded in 1994, Grupo Axo represents, distributes and operates a portfolio of high-end, specialty brands, including LVMH Band brands Marc Jacobs and Thomas Pink, through retail and wholesale strategies.

“This connection hazardous undertaking marks a substantial step in Sephora’s expansion into Latin America and enables Sephora to capitalize on the talented advancement opportunity we envision in Mexico,” said David Suliteanu, President and CEO of Sephora Americas. “Grupo Axo has a proven keep up with memorial of attainment in establishing international brands in Mexico. We are pleased to be working with them to start and customize our lone retail savoir faire and nationwide selection of the most sought-after fashionable brands and established extensive brands, along with nearby favorites and contemporary finds, tailored to the Mexican consumer,” continued Paula Larroque, Sephora’s SVP of Latin America.

Andres Gomez, Co-President of Grupo Axo, stated, Sephora is everybody of the crowd’s most innovative retailers. Its self-possession in Mexico whim be distant from anything that is offered in this sell today.” Alberto Fasja, Co-President of Grupo Axo, added, “We look advance to job Sephora’s retail stores, and watching the attractiveness retail sense be completely transformed with a view Mexican consumers.”

Launched in the U.S. in 1998, Sephora Americas today operates more than 270 stores in the U.S. and Canada as well as the period’s cover attractiveness website, Sephora.com. In 2010 Sephora expanded into Latin America where it operates the Brazilian attractiveness supermarket leader Sacks.com, and plans to unsealed retail stores in Mexico day one in 2011.

Sephora is well known in the service of its unique retail concept, which is rooted in its distinct store delineate, the looker skill of its sales consultants and, most importantly, its unequalled union of across 200 definitive and emerging brands across a broad span of produce categories including skincare, color, fragrancy, bath and trunk, smilecare, and haircare, as well as Sephora's own restricted label.